Personal shoppers are important because they offer good fashion advice to clients. People want to look stylish at all events. The article illustrates six issues that clients should know about the personal stylist.
A Personal shopper is a fashion professional. He or she assists client choose the right clothing product for a given event or function. There are two professional shopper categories. The first category is the in-store personal stylist. The personal shopper helps clients make the correct fashion decision when shopping in the fashion store. The second category is the independent image consultant. The personal shopper gives advice on suitable fashion styles.
There is usually a charge for the services offered by the personal stylist. The personal shopper who works in a Department store earns a commission from every sale he or she makes. Independent image consultant has a flat hourly fee for the fashion shopping services.
The major qualification for a professional shopper is passion for fashion. There is no universally accepted qualification for personal fashion. However, some organizations have certification programs; for example, the Association of Image Consultants International.
Personal fashion service succeeds because of referrals and loyal customers. It is, therefore, important for the personal stylist to achieve high levels of customer satisfaction. Happy customers are loyal. They also convince their friends and relatives to seek personal style services from the image consultant.
Research on personal style, conducted by The America’s Research Group, indicates that 75% of clients use professional shopper service at least three times annually.
Personal style is important at the workplace. Style impresses work colleagues, managers, and clients. An employee who has good personal style is desired by clients, especially in the sales profession. This translates to increased opportunities for performance and career advancement.
The image consultant, therefore, helps the clients select the correct fashion style for events. Good style improves opportunities. Stylish employees have more career advancement opportunities. In the arts, stylish and creative performers attract more audience members.
Spring has arrived and for many people, that means a change in wardrobe. Out with…
Christmas 2016 is a festive season. People are, therefore, expected to select the most suitable…
Wearable technology is not something many people want to wear as an everyday item. When…
A Sustainable Alternative to Virgin Polyester With nearly 653,740 tons of clothes sent to landfill…
A lot of changes have been evidenced in the fashion industry where clothes are currently…
Running out to the store or going for the Pilates class no longer needs to…